Mobile technology has grown rapidly since mobile devices were introduced to the public in the late 1980s. Mobile phones have moved from being just communication devices to mobile offices and computing platforms. They are now an essential item for every person who would like to get connected to the world.
In 2023 and beyond, developers will integrate more amazing technologies into mobile devices that will change how we use them, enable them to have more functionality, and enhance their entertainment value. This article looks at some salient technologies that will make this change.
A Quick Overview of the Mobile App Market
By the start of 2023, it is estimated that there will be 3.4 million mobile apps on Google Play and about 2.1 million on the Apple App Store. 88% of mobile phone time is spent working with apps, making them key to mobile functionality. Besides, in 2022, mobile applications were downloaded a whopping 275 billion times.
These stats show why mobile apps will be popular with businesses in 2023 and beyond. Most technologies will be focused on getting mobile users to give more attention to specific apps, increasing the engagement value and making it easier for users to complete specific tasks.
Artificial intelligence (AI) has become a buzzword all over the world in 2023. However, AI has been around on mobile devices since 2017. It was first apparent with the integration of the voice assistant Siri by Apple into their applications. Over the years, machine learning algorithms and AI have been used across all applications, allowing mobile devices to learn and assist users in completing tasks with ease.
In 2023 and beyond, the use of AI will only increase. Expect to find AI in these popular cases.
Mobile Casino Gaming
Mobile casinos are using AI and machine learning to optimize their games and other features to enhance engagement with the players. It has also enabled them to vary the gameplay of some titles to meet individual preferences.
Several places where Kiwis can play online pokies for free have AI monitoring what the players are doing and optimizing the site to meet their preferences. In 20223 and beyond, we may find several voice recognition apps for games, hands-free gaming communication, and variable gameplay depending on the skill level of the player.
Business and eCommerce
Businesses are using AI in different ways to enhance their service delivery and serve their customers better. For example, chatbots and virtual assistance are now common in-service industries. They are also used to make personalized ads and recommendations in eCommerce. AI is also playing a significant role in financial forecasting.
Virtual and Augmented Reality
Virtual reality is the technology that creates a digital 3D environment around the user, enabling them to interact with the elements of the digital world as they would in a natural environment. On the other hand, augmented reality superimposes digital elements into the natural world, making them look as if they are alive in your world.
These two technologies create an immersive user experience, enabling better interaction with brands and other elements, such as in the gaming world. However, the technology has not spread to mobile devices. Users need special devices to enjoy the true sensory engagement of VR and AR.
However, this may change in the near future. Mobile developers have started working on integrating AR and VR into various apps for mobile devices. It began with a 3D viewing experience before AI was used in games such as Pokémon. Soon, VR will be possible, especially with technologies such as meta.
In the near future, you will be able to ‘feel’ the elements that you will be playing at your online casino or your favorite racing game. With the use of Metaverse, you will be able to have an interactive mobile shopping experience and explore virtual stores as if you were there in person.
Progressive Web Apps
Progressive Web Apps (PWAs) are also known as hybrid apps. The apps work like native apps, but they are cheaper to build, more cost-effective, and can operate offline. Users can create links for the apps and share them with friends. Their creators can also optimize them for search engines.
Besides, the apps require less storage to operate compared to native apps and have better customer engagement. As many brands squeeze for mobile user attention in the little space available, they will be turning to PWAs to help them gain recognition and wide use. Their apparent ease of design will make them ideal for use by small and medium businesses, which will increase the number of enterprises that will have apps for their users.
Mobile Internet of Things
The internet of things allows devices to communicate automatically and complete tasks without asking for your manual input. This technology has several positive effects on both consumers and businesses. The increase in the number of smart devices on the market has enabled people to complete tasks remotely, enhancing their convenience and speed of delivery.
Here is a scenario. With mobile IoT, you will be able to start your smart coffee machine and brew a cup of coffee as you watch TV. It will also enable your refrigerator to order groceries when the levels drop below your set minimum. You will also get real-time room temperature alerts, humidity levels, and other warnings from your smart devices.
Business customers will also use IoT to complete various tasks, such as monitoring pipelines and conveyors in a plant or railway companies installing sensors on the railway line to detect faults. It will also be used as a security enhancement where systems will take action when there is a threat, such as a break-in or fire before the personnel arrives. Expect these applications in 2023 and beyond.